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Uptodown Advertising Services

Highly effective advertising solutions on the world's leading alternative app store

With over 100 million unique users every month, Uptodown is the ideal showcase to promote your apps worldwide—on both mobile and desktop—delivering some of the best conversion rates in the market.

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Advertise and reach your target market

Uptodown is the perfect platform to connect with an audience actively seeking software downloads and technology-related content. We are leaders in organic, multi-platform traffic acquisition, and our highly effective campaigns—integrated directly into our marketplace—deliver outstanding results.

With an international presence and more than 20 years of experience in software distribution, we provide exceptional user acquisition tools that help you achieve your goals and position your app ahead of the competition.

Source: Uptodown internal research. October 2025

Our advertising solutions

We offer a wide range of promotional formats designed to meet your needs and deliver the best conversion results through our marketplace.

Visibility beyond traditional stores

Uptodown's model is unique. The reach of our advertising solutions extends far beyond users who access our store directly. As an open service available from any web browser without restrictions, we consistently rank among the top results for searches related to your product. 

Thanks to our strong SEO authority, we can help your brand reach a much broader audience in regions where alternative stores are well established—organically positioning your app above the competition.

Real screenshot: First SERP position for the search term best anime games for Android in multiple countries.

Leap to a new level of app advertising

Advertise on Uptodown and boost interactions with your brand. We tailor every campaign to your needs, ensuring maximum impact. We work with leading brands and know how to deliver the best results.

Contact form

If you have a $1000+ budget and want to discover one of the best ways to promote your product, fill out this form and we will contact you shortly.

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I agree to the Privacy Policy of Uptodown

In compliance with the Data Protection General Regulation (EU) 2016/679 of the European Parliament and the Council, on the 27th April 2016 and Organic Law 3/2018 of December 5th on Personal Data Protection and Guarantee of Digital Rights, we inform you that the provided personal data will be processed by UPTODOWN TECHNOLOGIES S.L with VAT number B92461524, addressed in MALAGA (MALAGA), C.P. 29006, AVDA. ANDALUCIA, 31, Planta ent. Puerta Of 4, to provide the requested service, and make the billing of it. The legal basis for the processing of your personal data is the execution of the contracted service. The future offer of products and services will be based on the requested consent, and in the case of the withdrawal of this consent, this would never condition the execution of the contract. The data provided will be kept as long as the commercial relationship is maintained or during the years necessary to comply with the legal obligations. The data will not be transferred to third parties except in cases where there is a legal obligation. You have the right to obtain confirmation of whether or not we are treating your personal data under UPTODOWN TECHNOLOGIES S.L and therefore you have the right to exercise your rights of access, rectification, treatment limitation, portability, opposition to treatment and suppression of your data by writing to the address postal mentioned above or electronic account alvaro@uptodown.com attached mail copy of the ID in both cases, as well as the right to file a claim with the Control Authority (aepd.es).